Potato Head × Rostarr × nonnative SHOULDER BAG

A triple collaboration between POTATO HEAD, ROSTARR, and NONNATIVE.
The POTATO HEAD exclusive apparel and accessories collection celebrates a large-scale art installation by New York artist Rostarr, unveiled at “Desa Potato Head Bali.”

NONNATIVE’s original shoulder bag, embroidered with Rostarr’s graphic.
Garment dyeing adds depth and character to the canvas.

・Cotton canvas
・Rostarr graphic embroidery
・Washed / garment-dyed finish
・Tumbler pockets on both sides
・Adjustable shoulder strap

Based in Seminyak, Bali, Potato Head is a creative village that brings together hospitality, art, music, design, and sustainability. Guided by the philosophy “Good Times, Do Good,” it creates experiences rooted in care for oneself, the community, and the planet, introducing visitors to new cultures and ideas. At its resort, Desa Potato Head Bali, works by artists and collaborators are woven into the spaces guests inhabit, bringing art into everyday life through murals, music, clothing, and everyday objects.

Based in New York, Rostarr is an artist, designer, and calligrapher known for a distinctive visual language that merges calligraphy, abstraction, and contemporary art. Born in Korea, Rostarr has built a signature style that transforms letters and symbols into dynamic graphic compositions, exploring the relationship between language, movement, and graphic expression. Since the 1990s, the artist has collaborated across art, fashion, music, and design within New York’s creative scene. Drawing on traditional calligraphy and contemporary abstraction, Rostarr’s work is rooted in street culture and continues to explore communication, human connection, and cultural exchange.

NONNATIVE combines the durable, functional qualities of workwear, military wear, and outdoor wear with contemporary silhouettes and fabrics to create everyday clothing that is appropriate for a wide range of lifestyles and circumstances. The seasonal collections are produced in Japan with a meticulous approach to tailoring, focusing on robust construction and comfortable, unrestrictive fits. Born in Tokyo but not of Tokyo, each collection is based on a season theme that extends beyond the urban streets and dwellings of its home.

COTTON 100%
MADE IN : CHINA