blurhms
for COVERCHORD
“ESSENTIAL” MID-SUMMER 2024

The sweltering summer days are slowly approaching, making it hard to breathe just thinking about it. With the recent heatwaves, it feels like we’re just one step away from resorting to the classic “summer vacation kid” outfit of T-shirts, shorts, and sandals.
Honestly, we all want that perfect outfit we can wear to work, head out for drinks at night, and enjoy trips to the beach or river on our days off. This season's third collaboration with blurhms, ESSENTIAL, perfectly fits this ideal.

Introducing the CO/SILK NEP SLEEVELESS. Many people find that typical sleeveless shirts reveal too much under the arms.

This piece is carefully designed with the length of the shoulders and size of the armholes to ensure a comfortable fit for everyone.

Additionally, the worry of see-through fabric is addressed with the brand's signature cotton/silk blend nep material, which is thick enough to wear on its own without transparency. We hope you’ll wear it as casually as you would a T-shirt.
For those who don’t wear shorts in the summer, we recommend the PTX TRACK PANTS.

Featuring the water-absorbing and quick-drying PERTEX Equilibrium fabric paired with a COOLMAX mesh lining, these pants are a powerhouse combination.
The silhouette is a unique track pants style with ribbed cuffs and zippers at the hem, allowing you to roll them up to your knees and enjoy summer activities at the beach or river.

The PTX BUCKET HAT, a triple collaboration with the headwear brand COMESANDGOES, uses the same ultra-lightweight material as the pants, making it easy to crumple and fit into your pocket.
Additionally, the popular print T-shirt series from blurhms ROOTSTOCK is back. This time, the exclusive STANDARD TEE features a fresh color scheme with MINIMAL DUB printed on it. We’ve also created a MINIMAL DUB playlist on Spotify, don’t miss out. Since our buyer mentioned this special project before the season started, I’ve been eagerly anticipating it.

For someone who considers sleeveless tops, easy pants, flip-flops, and bucket hats the quintessential summer outfit, this collection is a dream come true.
Apologies for the long and steamy message, but we hope you enjoy the summer days.

Selector: Sugiura